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Book synopsis

Write a business model? Easy. Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more. Shows you how to define the purpose of a business and its profitability to customers Serves as a thorough guide to business modeling techniques Helps to ensure that your business has the very best business model possible If you need to update a business model due to changes in the market or maturation of your company, Business Models For Dummies has you covered.

Book details

Book category Knihy po anglicky Economics, finance, business & management Business & management

• Full title: Business Models For Dummies
• Author: Jim Muehlhausen
• Language: English
• Binding: Paperback
• Number of pages: 384
• EAN: 9781118547618
• ISBN: 1118547616
• ID: 01338953
• Publisher: John Wiley & Sons Inc
• Weight: 582 g
• Dimensions: 229 × 184 × 20 mm
• Date of publishing: 28. June 2013

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