Kód: 24510963
Building Brand Communities
Autor Charles Vogl
An authentic brand community is more than just people buying your product or working alongside one another. This book articulates the critical roles of mutual concern, common values, and shared experiences in creating fiercely loy ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 240
Nakladateľ: Berrett-Koehler Publishers, 2020
- Viac informácií o knihe
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Anotácia knihy
An authentic brand community is more than just people buying your product or working alongside one another. This book articulates the critical roles of mutual concern, common values, and shared experiences in creating fiercely loyal customer and collabo
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management
28.96 €
- Celý názov: Building Brand Communities
- Autor: Charles Vogl
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 240
- EAN: 9781523086610
- ISBN: 1523086610
- ID: 24510963
- Nakladateľ: Berrett-Koehler Publishers
- Hmotnosť: 468 g
- Rozmery: 160 × 235 × 27 mm
- Dátum vydania: 19. May 2020
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