Kód: 16229178
Ringtone
Autor Yves Doz, Keeley Wilson
This book recounts one of the greatest and most spectacular business successes and downfalls in history: that of Nokia in mobile phones. The analysis of Nokia's story distills more general observations and learning points for lead ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 204
Nakladateľ: Oxford University Press, 2017
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Anotácia knihy
This book recounts one of the greatest and most spectacular business successes and downfalls in history: that of Nokia in mobile phones. The analysis of Nokia's story distills more general observations and learning points for leaders of other corporations, management scholars, and students.
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Business strategy
68.44 €
- Celý názov: Ringtone
- Autor: Yves Doz, Keeley Wilson
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 204
- EAN: 9780198777199
- ISBN: 9780198777199
- ID: 16229178
- Nakladateľ: Oxford University Press
- Hmotnosť: 454 g
- Rozmery: 242 × 161 × 19 mm
- Dátum vydania: 16. November 2017
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