Kód: 07293513
This is the first book on branding published in East Africa by an East African and takes a wide view of both the local and global brandscape. Through the collection of selected articles, the book which makes for an easy read, also ... celý popis
Angličtina
30.14 €
Bežne: 33.48 €
Ušetríte 3.34 €

Nákupom získate 73 bodov
Anotácia knihy
This is the first book on branding published in East Africa by an East African and takes a wide view of both the local and global brandscape. Through the collection of selected articles, the book which makes for an easy read, also tackles the future of brands and branding.
Parametre knihy
Zaradenie knihy Books in English Economics, finance, business & management
30.14 €
Angličtina
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