Kód: 06738281
Communication of Politics
Autor Bruce I. Newman
Helps you learn how political marketing and public relations affect the electoral process. This book examines how communication and marketing experts influence politics. It reviews the advances in political communication managemen ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 194
Nakladateľ: Taylor & Francis Inc, 2003
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Anotácia knihy
Helps you learn how political marketing and public relations affect the electoral process. This book examines how communication and marketing experts influence politics. It reviews the advances in political communication management and marketing through a cross-cultural integration of research and theoretical approaches.
Parametre knihy
Zaradenie knihy Books in English Society & social sciences Politics & government
178.01 €
- Celý názov: Communication of Politics
- Autor: Bruce I. Newman
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 194
- EAN: 9780789021588
- ISBN: 9780789021588
- ID: 06738281
- Nakladateľ: Taylor & Francis Inc
- Hmotnosť: 520 g
- Rozmery: 216 × 156 mm
- Dátum vydania: 22. August 2003
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