Development and Implementation Issues for Managing Sales Performance / Najlacnejšie knihy
Development and Implementation Issues for Managing Sales Performance

Kód: 07139531

Development and Implementation Issues for Managing Sales Performance

Autor Angelos Vouldis

The research project concentrates on the issues which an organization faces, in developing and implementing an efficient and cost-effective conceptual framework for measuring and managing sales performance in the automotive retail ... celý popis

83.85 €

Bežne: 98.32 €

Ušetríte 14.47 €


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Viac informácií o knihe Development and Implementation Issues for Managing Sales Performance

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Anotácia knihy

The research project concentrates on the issues which an organization faces, in developing and implementing an efficient and cost-effective conceptual framework for measuring and managing sales performance in the automotive retail sector. Due to the global financial crisis, organisations experience an economic downturn. This makes the use of a standard framework which can support their derived action plans of vital importance. This framework would aim to offer a holistic view of the sales performance with accurate results. A review of the literature provided extensive information and analysis of the different models and frameworks that could be identified and used in performance measurement literature.The research indicates that the proposed framework connects the measurement results with the derived action plans following a continuing improvement approach. The project has not only a theoretical approach but it also focuses on the implementation process.

Parametre knihy

Zaradenie knihy Books in English Economics, finance, business & management Business & management Management & management techniques

83.85 €

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