Kód: 18096851
Marketing: Theory, Evidence, Practice tells the story of marketing, its theories, concepts and real life applications, while providing a realistic overview of the marketing world. It demonstrates the practical application of marke ... celý popis
95.82 €
Bežne: 100.38 €
Ušetríte 4.56 €
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Nákupom získate 241 bodov
Marketing: Theory, Evidence, Practice tells the story of marketing, its theories, concepts and real life applications, while providing a realistic overview of the marketing world. It demonstrates the practical application of marketing skills, illustrated by case studies and practitioner profiles, and gives students industry insight that will support them in their careers.
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Management & management techniques
95.82 €
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