Kod: 25290306
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands
Autor WILSON OZUEM
This book provides a contemporary theoretical insight into the fashion and luxury industry, addressing potential gray areas within the literature. The authors analyze the luxury and fashion industry using multiple perspectives, al ... więcej
- Język:
Angielski - Oprawa: Miękka
- Liczba stron: 386
Wydawca: Brown Walker Press (FL), 2019
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Opis
This book provides a contemporary theoretical insight into the fashion and luxury industry, addressing potential gray areas within the literature. The authors analyze the luxury and fashion industry using multiple perspectives, allowing for a critical c
Szczegóły książki
60.13 €
- Pełny tytuł: Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands
- Autor: WILSON OZUEM
- Język: Angielski
- Oprawa: Miękka
- Liczba stron: 386
- EAN: 9781627347402
- ISBN: 1627347402
- ID: 25290306
- Wydawca: Brown Walker Press (FL)
- Waga: 592 g
- Wymiary: 155 × 234 × 29 mm
- Data wydania: 01. December 2019
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