Kod: 24592521
Jobs to Be Done Playbook
Autor Michael Schrage, Michael Tanamachi
These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative. The Jobs To Be Done Playbo ... więcej
- Język:
Angielski - Oprawa: Miękka
- Liczba stron: 320
Wydawca: Rosenfeld Media, 2020
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Opis
These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative. The Jobs To Be Done Playbook
Szczegóły książki
46.06 €
- Pełny tytuł: Jobs to Be Done Playbook
- Podtytuł: Align Your Markets, Organization, and Strategy Around Customer Needs
- Autor: Michael Schrage, Michael Tanamachi
- Język: Angielski
- Oprawa: Miękka
- Liczba stron: 320
- EAN: 9781933820682
- ISBN: 1933820683
- ID: 24592521
- Wydawca: Rosenfeld Media
- Waga: 470 g
- Wymiary: 152 × 228 × 25 mm
- Data wydania: 01. April 2020
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