Code: 14531286

Adcreep

Name: Adcreep
Brand: Stanford University Press
SKU: 14531286
Price: 18.33 EUR
Availability: InStock
Author: Mark Bartholomew
ISBN: 9780804795814

by Mark Bartholomew

Adcreep explores the brave new world of modern advertising, how it works, the social threats it poses, and how American law has failed to reign in the onslaught of invasive marketing technologies.

Language: English
Binding: Hardback
Number of pages: 248
Publisher: Stanford University Press, 2017
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Book synopsis

Adcreep explores the brave new world of modern advertising, how it works, the social threats it poses, and how American law has failed to reign in the onslaught of invasive marketing technologies.