You might also like

More about Balanced Scorecard

• Book details
• Synopsis
• Trending among others

You get 94 loyalty points

Book synopsis

The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change.

Book details

Book category Books in English Economics, finance, business & management Business & management Management & management techniques

• Full title: Balanced Scorecard
• Author: David P. Norton
• Language: English
• Binding: Hardback
• Number of pages: 336
• EAN: 9780875846514
• ISBN: 0875846513
• ID: 04174849
• Publisher: Harvard Business Review Press
• Weight: 666 g
• Dimensions: 233 × 165 × 26 mm
• Date of publishing: 01. September 1996

Trending among others

---

---

---