Code: 32707338

Blitzscaling

Name: Blitzscaling
Brand: Plassen Verlag
SKU: 32707338
Price: 22.28 EUR
Availability: BackOrder
Author: Chris Yeh
ISBN: 9783864706981

by Chris Yeh, Irene Fried

Language: German
Binding: Hardback
Number of pages: 335
Publisher: Plassen Verlag, 2020
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22.28 €

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Book synopsis

Viele Unternehmer oder Gründer wollen durchstarten, vielleicht sogar das nächste Amazon, Facebook oder Airbnb aufbauen, kommen aber nicht vom Fleck. Doch was unterscheidet die Start-ups, die es nicht schaffen und wieder vom Markt verschwinden, von denen, die erfolgreich zu globalen Giganten heranwachsen? Sie wachsen in der Gründungsphase nicht schnell genug - das zeigen zahlreiche Beispiele. Die Lösung? Das Blitzscaling: eine Methode für extrem schnelles Wachstum unter unsicheren Rahmenbedingungen. Die Unternehmer und "New York Times"-Bestsellerautoren Reid Hoffman und Chris Yeh enthüllen in ihrem neuen Buch, wie man mit Blitzscaling die Konkurrenz schlägt. Folgen Sie den beiden und errichten Sie schon bald Ihr eigenes Airbnb!