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Book synopsis

The Business-Oriented CIO: A Guide to Market-Driven Management introduces the Market Driven Management approach, which applies and adapts some of the best for-profit business thinking for use by CIOs and IT managers. IT departments are integral parts of businesses; if the electronic components like e-commerce sites fail, the business will come to a screeching halt. Run your IT department like a business rather than a reactive entity that only functions to fix problems, and transform your image from that of service center to a true business partner.

Book details

Book category Books in English Economics, finance, business & management Business & management Business mathematics & systems

• Full title: Business-Oriented CIO - A Guide to Market- Driven Management
• Author: George Tillmann
• Language: English
• Binding: Hardback
• Number of pages: 256
• EAN: 9780470278123
• ISBN: 0470278129
• ID: 04882640
• Publisher: John Wiley & Sons Inc
• Weight: 540 g
• Dimensions: 237 × 163 × 21 mm
• Date of publishing: 01. July 2008

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