Code: 04218781
Buy-In
by John Kotter
A guide to preventing good business ideas from being criticised and undercut. Kotter and Whitehead highlight 4 basic ways good ideas can be attacked, and illustrate them with a refreshing and amusing narrative of a small town meet ... more
- Language:
English - Binding: Hardback
- Number of pages: 208
Publisher: Harvard Business Review Press, 2010
- More about this
19.67 €
RRP: 26.06 €
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Book synopsis
A guide to preventing good business ideas from being criticised and undercut. Kotter and Whitehead highlight 4 basic ways good ideas can be attacked, and illustrate them with a refreshing and amusing narrative of a small town meeting. As the main character responds and learns, so does the reader.
Book details
Book category Books in English Economics, finance, business & management Business & management Management & management techniques
19.67 €
- Full title: Buy-In
- Author: John Kotter
- Language: English
- Binding: Hardback
- Number of pages: 208
- EAN: 9781422157299
- ISBN: 1422157296
- ID: 04218781
- Publisher: Harvard Business Review Press
- Weight: 326 g
- Dimensions: 219 × 149 × 20 mm
- Date of publishing: 06. October 2010
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