Code: 15230271

Charlas TED

Name: Charlas TED
Brand: Deusto
SKU: 15230271
Price: 21.15 EUR
Availability: InStock
Author: CHRIS J. ANDERSON
ISBN: 9788498753899

by CHRIS J. ANDERSON

Language: Spanish
Binding: Paperback
Number of pages: 244
Publisher: Deusto, 2016
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Book synopsis

Desde que se hizo cargo de TED en 2001, Chris Anderson ha demostradoque una charla breve y cuidadosamente preparada puede ser la clavepara generar empatía, suscitar emoción, intercambiar conocimiento ypromover un sue?o compartido. Una charla bien planificada puedeelectrizar a todo un público y transformar su visión de las cosas, supoder puede ser muchísimo mayor que cualquier palabra escrita.Anderson ha trabajado de cerca con todos los personajes que han dadoesas charlas que tanto nos han motivado, y en estas páginas nosdesvela las interioridades de los speechs de algunos de nuestrosconferenciantes favoritos, desde sir Ken Robinson a Amy Cuddy, pasando por Elizabeth Gilbert, Salman Khan, Dan Gilbert o Monica Lewinsky.Charlas TED pone a tu alcance la difícil faceta de hablar bien enpúblico y te equipa para que des lo mejor de ti. No existe ningunafórmula predeterminada, dos charlas nunca deberían ser idénticas, pero sí existen herramientas que dotan de poder a cualquierconferenciante. Estamos, sin duda, ante el nuevo manual del siglo XXIpara lograr una verdadera comunicación eficaz y es de lectura obligada para todo el que quiera causar impacto con sus ideas.