Code: 01285959

Cognitive Consistency

Name: Cognitive Consistency
Brand: Guilford Publications
SKU: 01285959
Price: 114.19 EUR
Availability: BackOrder
Author: Bertram Gawronski
ISBN: 9781609189464

by Bertram Gawronski

Language: English
Binding: Hardback
Number of pages: 494
Publisher: Guilford Publications, 2012
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Book synopsis

This volume provides an overview of recent research on the nature, causes, and consequences of cognitive consistency. In 22 chapters, leading scholars address the pivotal role of consistency principles at various levels of social information processing, ranging from micro-level to macro-level processes. The book's scope encompasses mental representation, processing fluency and motivational fit, implicit social cognition, thinking and reasoning, decision making and choice, and interpersonal processes. Key findings, emerging themes, and current directions in the field are explored, and important questions for future research identified.