Consumer-Driven Demand and Operations Management Models / Najlacnejšie knihy
Consumer-Driven Demand and Operations Management Models

Code: 01385383

Consumer-Driven Demand and Operations Management Models

by Serguei Netessine, Christopher S. Tang

This important book is by top scholars in supply chain management, revenue management, and e-commerce, all of which are grounded in information technologies and consumer demand research. The book looks at new selling techniques de ... more

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Book synopsis

This important book is by top scholars in supply chain management, revenue management, and e-commerce, all of which are grounded in information technologies and consumer demand research. The book looks at new selling techniques designed to reach the consumer.

Book details

Book category Books in English Economics, finance, business & management Business & management Management & management techniques

180.68

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