Code: 08798911

Customer-Centric Knowledge Management

Name: Customer-Centric Knowledge Management
Brand: Business Science Reference
SKU: 08798911
Price: 182.00 EUR
Availability: InStock
Author: Minwir Al-Shammari
ISBN: 9781613500897

by Minwir Al-Shammari

Language: English
Binding: Hardback
Number of pages: 332
Publisher: Business Science Reference, 2011
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Book synopsis

Provides a comprehensive collection addressing managerial and technical aspects of customer-centric knowledge implementation. It seeks to expand the literature and business practices and contributes to the dynamic and emerging fields of organisational knowledge management, customer relationship management, and information and communication technologies (ICTs).