Desire by Design / Najlacnejšie knihy
Desire by Design

Code: 19752597

Desire by Design

by JEAN-PIERRE LACROIX

Conventional thinking has brands trying to give customers what they want. But what if wanting is no longer enough? A customer may want a great mobile phone, for example, and there are many options. But a huge majority will choose ... more

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Book synopsis

Conventional thinking has brands trying to give customers what they want. But what if wanting is no longer enough? A customer may want a great mobile phone, for example, and there are many options. But a huge majority will choose the now iconic iPhone, eve

Book details

Book category Books in English The arts Industrial / commercial art & design Book design

43.21 €

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