Code: 25355989
Digitalizing Consumption
by Franck Cochoy, Johan Hagberg, Magdalena McIntyre
Contemporary consumer society is increasingly saturated by digital technology, and the devices that deliver this are increasingly transforming consumption patterns. Social media, smartphones, mobile apps and digital retailing merg ... more
- Language:
English - Binding: Paperback
- Number of pages: 254
Publisher: Taylor & Francis Ltd, 2019
- More about this
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Book synopsis
Contemporary consumer society is increasingly saturated by digital technology, and the devices that deliver this are increasingly transforming consumption patterns. Social media, smartphones, mobile apps and digital retailing merge with traditional cons
Book details
63.92 €
- Full title: Digitalizing Consumption
- Subtitle: How devices shape consumer culture
- Author: Franck Cochoy, Johan Hagberg, Magdalena McIntyre
- Language: English
- Binding: Paperback
- Number of pages: 254
- EAN: 9780367875497
- ISBN: 0367875497
- ID: 25355989
- Publisher: Taylor & Francis Ltd
- Weight: 432 g
- Dimensions: 155 × 234 × 18 mm
- Date of publishing: 12. December 2019
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