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Book synopsis

Top performing dotcoms share a common feature. It isn''t a new software plug-in or a design gadget or any other piece of technology. These sites share a passionate focus on usability.
This book is written by an international usability consultant, writer and trainer who specializes in the design and evaluation of web-based and wireless applications, e-commerce sites and interactive television. The author has worked with a number of blue-chip clients that value usability, including Hewlett-Packard, Thomas Cook, Philips, the Financial Times and Motorola.
This guide is designed for software developers, project managers, business analysts and user interface designers, and does not require a background in human factors or usability. E-Commerce Usability: Tools and Techniques to Perfect the On-Line Experience presents a practical, structured, customer-centered design method that encourages innovation yet helps you make sure your final design is still easy to use.

Book details

Book category Books in English Computing & information technology Computer networking & communications Network management

• Full title: E-Commerce Usability
• Author: David Travis
• Language: English
• Binding: Hardback
• Number of pages: 200
• EAN: 9781138440418
• ISBN: 9781138440418
• ID: 17871004
• Publisher: Taylor & Francis Ltd
• Weight: 530 g
• Dimensions: 234 × 156 mm
• Date of publishing: 29. June 2017

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