Code: 02894851

E-consult

Name: E-consult
Brand: Novas Edicoes Academicas
SKU: 02894851
Price: 32.02 EUR
Availability: InStock
Author: Sittoni Bianca
ISBN: 9783841709806

by Sittoni Bianca

Language: Portuguese
Binding: Paperback
Number of pages: 72
Publisher: Novas Edicoes Academicas, 2015
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32.02 €

RRP: 37.61 €

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Book synopsis

E-consult é uma técnica comercial que visa solucionar a problemática da impessoalidade e da intangibilidade na venda eletrônica incentivando clientes potenciais a se tornarem consumidores online. Para isso, revisam-se bibliografias e documentos sobre os temas: varejo virtual, consumo online e vendas, aplicando seus conceitos nas práticas cotidianas do e-commerce de uma hipotética varejista do setor de bens móveis para o lar.