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Book synopsis

As more than 90% of spending on the Internet comes from brick and mortar companies it is these operations that will form the client base for e--learning. This book shows those companies how to get e--learning implementation right first time. Don Morisson explores and explains the whole implementation continuum -- strategy, vendor selection, technology, implementation, culture change, content development and delivery. Most importantly he stresses that the success or failure of an e--learning initiative is directly related to the underlying strategic thinking. Written for a more mature, second generation e--learning market the book provides a practitionera s handbook to both guide the novice and inform the veteran. aeo Focuses on the readera s needs aeo Focuses on the strategic issues of e--learning aeo Informed by key business drivers aeo Supported and endorsed by PWC Readership: Senior managers including CEOs, CIOs, CLOs, HR Directors, middle management responsible for implementing and/or delivering e--learning, consultants

Book details

Book category Books in English Economics, finance, business & management Business & management Management & management techniques

• Full title: E-Learning Strategies - How to Get Implementation & Delivery Right First Time
• Author: Morrison
• Language: English
• Binding: Hardback
• Number of pages: 426
• EAN: 9780470849224
• ISBN: 0470849223
• ID: 04084966
• Publisher: John Wiley & Sons Inc
• Weight: 898 g
• Dimensions: 252 × 179 × 28 mm
• Date of publishing: 14. March 2003

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