Code: 05068763

Fuzzy Logic For Business, Finance, And Management (2nd Edition)

by Maria Bojadziev, George Bojadziev

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Language: English
Binding: Hardback
Number of pages: 252
Publisher: World Scientific Publishing Co Pte Ltd, 2007
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This is truly an interdisciplinary book for knowledge workers in business, finance, management and socio-economic sciences based on fuzzy logic. It serves as a guide to techniques for forecasting, decision making and evaluations in an environment involving uncertainty, vagueness, impression and subjectivity. Traditional modeling techniques, contrary to fuzzy logic, do not capture the nature of complex systems especially when humans are involved. Fuzzy logic uses human experience and judgement to facilitate plausible reasoning in order to reach a conclusion. Emphasis is on applications presented in the 27 case studies including Time Forecasting for Project Management, New Product Pricing, and Control of a Parasit-Pest System.