Code: 09487410

Internet-Geschaftsmodelle

Name: Internet-Geschaftsmodelle
Brand: Gbi-Genios Verlag
SKU: 09487410
Price: 9.07 EUR
Availability: InStock
Author: M Westphal
ISBN: 9783737934084

by M Westphal

Language: German
Binding: Paperback
Number of pages: 18
Publisher: Gbi-Genios Verlag, 2015
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9.07 €

RRP: 10.08 €

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Book synopsis

Das Internet ist in den letzten zehn Jahren zu einem festen Bestandteil des Lebens geworden. Google verdient bisher nahezu ausschließlich am Internet-Anzeigengeschäft durch Sponsored Links, möchte sein Geschäftsmodell aber deutlich ausweiten. Ebay erwirtschaftet einen Großteil seines Umsatzes inzwischen auch aus den Einnahmen seines Internet-Bezahlsystems. Yahoo entwickelt sich zu einem integrierten Medienkonzern. Ebay, Google und Yahoo sehen sich auch zukünftigen Risiken gegenüber.