Code: 19285083
Why companies need to move away from a "product first" orientation to pursuing innovation based on customer need.
English
17.20 €
RRP: 23.25 €
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Book synopsis
Why companies need to move away from a "product first" orientation to pursuing innovation based on customer need.
Book details
Book category Books in English Economics, finance, business & management Business & management Ownership & organization of enterprises
17.20 €
English
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