Code: 01015179
Islam, Marketing and Consumption
In recent years, a critically oriented sub-stream of research on Muslim consumers and businesses has begun to emerge. This scholarship, located both within and outside the marketing field, adopts a socio-culturally situated approa ... more
- Language:
English - Binding: Hardback
- Number of pages: 204
Publisher: Taylor & Francis Ltd, 2016
- More about this
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Book synopsis
In recent years, a critically oriented sub-stream of research on Muslim consumers and businesses has begun to emerge. This scholarship, located both within and outside the marketing field, adopts a socio-culturally situated approach to Islam and investi
Book details
Book category Books in English Society & social sciences Society & culture: general Social groups
237.89 €
- Full title: Islam, Marketing and Consumption
- Language: English
- Binding: Hardback
- Number of pages: 204
- EAN: 9780415746946
- ISBN: 9780415746946
- ID: 01015179
- Publisher: Taylor & Francis Ltd
- Weight: 456 g
- Dimensions: 164 × 242 × 18 mm
- Date of publishing: 18. January 2016
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