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Book synopsis

Latin American Television makes English speakers aware of the dimensions, operation, and significance of the globalization of television in the Spanish-speaking world. Second only in scale to the market for English-language programming, the Spanish-language market embraces not just most nations of South and Central America but also Spain, and even the United States-the sixth largest Spanish-speaking country in the world. This intercontinental space is connected physically by satellite communication, and culturally by a common language and heritage which binds it as both a 'geolinguistic region' and an 'imagined community' which certain media corporations, Latin American and North American, seek to exploit. A similar phenomenon with regard to Brazil and the Portuguese-speaking world is also examined, with special attention to its comparable features and points of exchange with the Spanish-speaking world. The book chronicles and analyses the development and structure of the globalization of these markets as a 'Latin world'.

Book details

Book category Books in English Economics, finance, business & management Industry & industrial studies Media, information & communication industries

• Full title: Latin American Television
• Subtitle: A Global View
• Author: John Sinclair
• Language: English
• Binding: Paperback
• Number of pages: 196
• EAN: 9780198159292
• ISBN: 0198159293
• ID: 04522346
• Publisher: Oxford University Press
• Weight: 304 g
• Dimensions: 216 × 138 × 16 mm
• Date of publishing: 17. December 1998

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