Multinationals on the Periphery / Najlacnejšie knihy
Multinationals on the Periphery

Code: 04777727

Multinationals on the Periphery

by G. Benito, R. Narula

Multinational enterprises do not regard all locations as being equivalent. Smaller economies and less-developed countries are not as attractive because of a limited market size or lack of proximity to other locations. This book fo ... more

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Book synopsis

Multinational enterprises do not regard all locations as being equivalent. Smaller economies and less-developed countries are not as attractive because of a limited market size or lack of proximity to other locations. This book focuses on how multinational activity to and from peripheral economies differs from their activity in core economies.

Book details

Book category Books in English Economics, finance, business & management Business & management Ownership & organization of enterprises

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