Code: 01004392
Open Innovation
by Arthur B. Markman
Over the past 15 years, companies have tried to improve their ability to generate new ideas and bring them to market by removing constraints on the process of innovation.
- Language:
English - Binding: Hardback
- Number of pages: 248
Publisher: Oxford University Press Inc, 2016
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Book synopsis
Over the past 15 years, companies have tried to improve their ability to generate new ideas and bring them to market by removing constraints on the process of innovation.
Book details
Book category Books in English Economics, finance, business & management Business & management Management & management techniques
64.06 €
- Full title: Open Innovation
- Subtitle: Academic and Practical Perspectives on the Journey from Idea to Market
- Author: Arthur B. Markman
- Language: English
- Binding: Hardback
- Number of pages: 248
- EAN: 9780199374441
- ISBN: 9780199374441
- ID: 01004392
- Publisher: Oxford University Press Inc
- Weight: 488 g
- Dimensions: 165 × 274 × 23 mm
- Date of publishing: 07. July 2016
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