Code: 02289225

Schnelles Denken, langsames Denken

Name: Schnelles Denken, langsames Denken
Brand: Pantheon
SKU: 02289225
Price: 19.91 EUR
Availability: InStock

by Daniel Kahneman, Thorsten Schmidt

Language: German
Binding: Paperback
Number of pages: 624
Publisher: Pantheon, 2014
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19.91 €

RRP: 20.49 €

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Intuition oder Vernunft? - Menschliches Verhalten und das Verständnis von Wirtschaft§Wie treffen wir unsere Entscheidungen? Warum ist Zögern ein überlebensnotwendiger Reflex, und was passiert in unserem Gehirn, wenn wir andere Menschen oder Dinge beurteilen? Daniel Kahneman, Nobelpreisträger und einer der einflussreichsten Wissenschaftler unserer Zeit, zeigt anhand ebenso nachvollziehbarer wie verblüffender Beispiele, welchen mentalen Mustern wir folgen und wie wir uns gegen verhängnisvolle Fehlentscheidungen wappnen können.§