Second Digital Turn / Najlacnejšie knihy
Second Digital Turn

Code: 16056157

Second Digital Turn

by Mario Carpo

In the early 1990s the design professions were the first to intuit and interpret the new technical logic of the digital age: digital mass-customization (the use of digital tools to mass-produce variations at no extra cost) has alr ... more

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Book synopsis

In the early 1990s the design professions were the first to intuit and interpret the new technical logic of the digital age: digital mass-customization (the use of digital tools to mass-produce variations at no extra cost) has already changed the way we produce and consume almost everything, and the same technology applied to commerce at large is now heralding a new society without scale - a flat marginal cost society where bigger markets will not make anything cheaper.

Book details

Book category Books in English The arts History of art / art & design styles History of art & design styles: from c 1900 -

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