Code: 46104541
Despite the promise of an enhanced customer experience through new technology, we have witnessed the widespread collapse of consumer trust. This book challenges the preconceptions of the Customer Experience (CX) movement, upturns ... more
English
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Book synopsis
Despite the promise of an enhanced customer experience through new technology, we have witnessed the widespread collapse of consumer trust. This book challenges the preconceptions of the Customer Experience (CX) movement, upturns long-held beliefs in its effectiveness, and offers an alternative approach to customer management.
Book details
Book category Books in German Sozialwissenschaften, Recht, Wirtschaft Wirtschaft Betriebswirtschaft
44.01 €
English
Collection points Bratislava a 12824 dalších
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