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Book synopsis

Journalism, television, cable, and online media are all evolving rapidly. At the nexus of these volatile industries is a growing group of individuals and firms whose job it is to develop and maintain online distribution channels for television news programming. Their work, and the tensions surrounding it, provides a fulcrum from which to pry analytically at some of the largest shifts within our media landscape. Based on fieldwork and interviews with different teams and organizations within MSNBC, this multi-disciplinary work is unique in its focus on distribution, which is rapidly becoming as central as production, to media work.

Book details

Book category Books in English Economics, finance, business & management Industry & industrial studies Media, information & communication industries

• Full title: This Program Is Brought to You By . . .
• Subtitle: Distributing Television News Online
• Author: Joshua A. Braun
• Language: English
• Binding: Paperback
• Number of pages: 336
• EAN: 9780300197501
• ISBN: 0300197500
• ID: 09252174
• Publisher: Yale University Press
• Weight: 492 g
• Dimensions: 157 × 235 × 23 mm
• Date of publishing: 05. January 2016

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