Code: 04589140
Tipping Point
by Malcolm Gladwell
An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and how small adjustments in an individual's immediate environment can alter group behavior. ... more
- Language:
English - Binding: Paperback
- Number of pages: 304
Publisher: Back Bay Books, 2002
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Book synopsis
An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and how small adjustments in an individual's immediate environment can alter group behavior.
Book details
Book category Books in English Society & social sciences Psychology Social, group or collective psychology
16.46 €
- Full title: Tipping Point
- Author: Malcolm Gladwell
- Language: English
- Binding: Paperback
- Number of pages: 304
- EAN: 9780316346627
- ISBN: 0316346624
- ID: 04589140
- Publisher: Back Bay Books
- Weight: 294 g
- Dimensions: 206 × 137 × 23 mm
- Date of publishing: 07. January 2002
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