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Book synopsis

Type Specific shows designers how typefaces designed for a specific purpose succeed by exploring each of the features that must be considered. These include letterforms, counterspaces, cross sections, ascenders/descenders, and junctions and how they work, in both print and screen, across a range of applications: posters, directories, newspapers and magazines, CD covers, packaging, signage, and film titles-including The Kitchen’s organic paintbrush front for the promotion of Levi’s Vintage Clothing and Saturday’s elegant stencil-style face for the Chen Pascual identity. The whole gamut from free-from to precision is explored.

Book details

Book category Books in English The arts Industrial / commercial art & design Typography & lettering

• Full title: Type Specific
• Subtitle: Designing Custom Fonts for Function and Identity
• Author: Charlotte Rivers
• Language: English
• Binding: Hardback
• Number of pages: 160
• EAN: 9782880468200
• ISBN: 2880468205
• ID: 08851303
• Publisher: Rotovision
• Weight: 1060 g
• Dimensions: 266 × 235 × 20 mm
• Date of publishing: 29. July 2005

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