Code: 06390915
Ultimate Assist
by John Fortunato
This volume examines the relationship between the NBA and the television networks who broadcast its games. It reveals several broadcast strategies that were implemented to help NBA basketball to grow, from the late 1970s-1980s to ... more
- Language:
English - Binding: Paperback
- Number of pages: 280
Publisher: Hampton Press, 2002
- More about this
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Book synopsis
This volume examines the relationship between the NBA and the television networks who broadcast its games. It reveals several broadcast strategies that were implemented to help NBA basketball to grow, from the late 1970s-1980s to the present.
Book details
Book category Books in English Lifestyle, sport & leisure Sports & outdoor recreation Ball games
28.90 €
- Full title: Ultimate Assist
- Subtitle: The Relationship and Broadcast Strategies of the NBA and Television Networks
- Author: John Fortunato
- Language: English
- Binding: Paperback
- Number of pages: 280
- EAN: 9781572734081
- ISBN: 9781572734081
- ID: 06390915
- Publisher: Hampton Press
- Weight: 430 g
- Date of publishing: 28. February 2002
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