Variable Quality in Consumer Theory: Towards a Dynamic Microeconomic Theory of the Consumer / Najlacnejšie knihy
Variable Quality in Consumer Theory: Towards a Dynamic Microeconomic Theory of the Consumer

Code: 06397693

Variable Quality in Consumer Theory: Towards a Dynamic Microeconomic Theory of the Consumer

by W.M. Wadman

An examination of consumer decision-making on products or services of variable quality. It addresses consumer-producer interaction at the level of the individual consumer; quality, consumption experience and willingness-to-pay; an ... more

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Book synopsis

An examination of consumer decision-making on products or services of variable quality. It addresses consumer-producer interaction at the level of the individual consumer; quality, consumption experience and willingness-to-pay; and how these issues affect the decision-making process.

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Book category Books in English Society & social sciences Society & culture: general Social issues & processes

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