Code: 04895965

Why Not Associates? 2

Name: Why Not Associates? 2
Brand: Thames & Hudson Ltd
SKU: 04895965
Price: 63.19 EUR
Availability: BackOrder
Author: Alice Twemlow
ISBN: 9780500511343

by Alice Twemlow

Language: English
Binding: Hardback
Number of pages: 208
Publisher: Thames & Hudson Ltd, 2004
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Book synopsis

A dazzling spectrum of projects in all media from the past six years by one of the UK's most influential and important design studios. The spirit and brains behind Why Not Associates are Andy Altmann and David Ellis, whose unique graphic-design language has been admired and copied around the world in print, digital, and electronic media. Their client list is long and varied, ranging from Virgin Records to Paul Smith to the Royal Academy of Arts. Why Not's versatile and innovative work has set arresting new standards in an image-saturated world. This inspiring survey brings together their most recent work and shows how they have refined their typographic style as they explore new media, exhibition design, and architecture-scale urban pieces. More than 1500 images, specially selected and arranged by the designers themselves, are accompanied by texts that explain their unique creative process and offer useful insights to designers seeking inspiration.