Code: 50993235
After Hype
by Neil Pollock, Robin Williams
Reveals how hype organises innovation and futures and inaugurates 'Hype Studies' as a new interdisciplinary field.
- Language:
English - Binding: Paperback
- Number of pages: 310
Publisher: Cambridge University Press, 2026
- More about this
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Book synopsis
Reveals how hype organises innovation and futures and inaugurates 'Hype Studies' as a new interdisciplinary field.
Book details
37.20 €
- Full title: After Hype
- Subtitle: The Business of Taming the Digital Economy
- Author: Neil Pollock, Robin Williams
- Language: English
- Binding: Paperback
- Number of pages: 310
- EAN: 9781009644044
- ISBN: 1009644041
- ID: 50993235
- Publisher: Cambridge University Press
- Weight: 467 g
- Date of publishing: 30. June 2026
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