Code: 02571190
Business Relationship Manager
by Ernest Brewster
Business relationship management (BRM) is central to all aspects of an organisation's interaction with existing and potential customers. It is crucial for building and maintaining strong relationships between a service provider an ... more
- Language:
English - Binding: Paperback
- Number of pages: 190
Publisher: BCS Learning & Development Limited, 2014
- More about this
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Book synopsis
Business relationship management (BRM) is central to all aspects of an organisation's interaction with existing and potential customers. It is crucial for building and maintaining strong relationships between a service provider and customer. This highly accessible book gives an excellent introduction to the role of a BRM manager, covering areas such as purpose, required skills, responsibilities, interface and career progression as well as tools, standards and frameworks related to the role.
Book details
Book category Books in English Economics, finance, business & management Business & management Office & workplace
34.78 €
- Full title: Business Relationship Manager
- Author: Ernest Brewster
- Language: English
- Binding: Paperback
- Number of pages: 190
- EAN: 9781780172507
- ISBN: 1780172508
- ID: 02571190
- Publisher: BCS Learning & Development Limited
- Weight: 214 g
- Dimensions: 198 × 131 × 10 mm
- Date of publishing: 30. June 2014
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