Code: 06330964
Feeding the Media Beast
by Mark Mathis
Former news anchor and reporter Mark Mathis gives publicity seekers a simple and highly practical formula to follow. Unlike other books, this book explains how to deal with journalists in a systematic way. It establishes 12 rules ... more
- Language:
English - Binding: Paperback
- Number of pages: 300
Publisher: Purdue University Press, 2005
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18.56 €
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Book synopsis
Former news anchor and reporter Mark Mathis gives publicity seekers a simple and highly practical formula to follow. Unlike other books, this book explains how to deal with journalists in a systematic way. It establishes 12 rules that cover everything any PR person ever needs to know.
Book details
Book category Books in English Society & social sciences Society & culture: general Media studies
18.56 €
- Full title: Feeding the Media Beast
- Subtitle: An Easy Recipe for Great Publicity
- Author: Mark Mathis
- Language: English
- Binding: Paperback
- Number of pages: 300
- EAN: 9781557533975
- ISBN: 9781557533975
- ID: 06330964
- Publisher: Purdue University Press
- Weight: 496 g
- Dimensions: 229 × 152 × 18 mm
- Date of publishing: 31. May 2005
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