Marketing in Travel and Tourism / Najlacnejšie knihy
Marketing in Travel and Tourism

Code: 04145847

Marketing in Travel and Tourism

by Middleton

4th edition. With new material on the role of e-marketing, motivations and consumer behaviour, with new full-colour interior and recommended websites. Explains the concepts and principles of marketing and strategy. ... more

85.72 €

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Book synopsis

4th edition. With new material on the role of e-marketing, motivations and consumer behaviour, with new full-colour interior and recommended websites. Explains the concepts and principles of marketing and strategy.

Book details

Book category Books in English Economics, finance, business & management Industry & industrial studies Service industries

85.72 €

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