Code: 02097917

Mixed Method Research Design

Name: Mixed Method Research Design
Brand: Springer International Publishing AG
SKU: 02097917
Price: 57.91 EUR
Availability: BackOrder
Author: S Sreejesh
ISBN: 9783319026862

by S Sreejesh, Sanjay Mohapatra

This book will help readers design and conduct research in management-related fields. It examines the procedures of mixing qualitative and quantitative research paradigms for both hypothesis development and testing. ... more

Language: English
Binding: Hardback
Number of pages: 174
Publisher: Springer International Publishing AG, 2013
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Book details

Book category Books in English Economics, finance, business & management Business & management Management & management techniques

57.91 €

Full title: Mixed Method Research Design
Subtitle: An Application in Consumer-Brand Relationships (CBR). Book + Online Access
Author: S Sreejesh, Sanjay Mohapatra
Language: English
Binding: Hardback
Number of pages: 174
EAN: 9783319026862
ISBN: 3319026860
ID: 02097917
Publisher: Springer International Publishing AG
Weight: 4085 g
Dimensions: 235 × 155 × 16 mm
Date of publishing: 19. November 2013