Code: 04238467

Packaging Essentials

Name: Packaging Essentials
Brand: Rockport
SKU: 04238467
Price: 48.43 EUR
Availability: BackOrder
Author: Candace Ellicott
ISBN: 9781592536030

by Candace Ellicott

Language: English
Binding: Hardback
Number of pages: 208
Publisher: Rockport, 2010
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Book synopsis

This book outlines and demonstraes basic package design guidelines and rules through 100 principles in the areas of research, planning, and execution. This book is a quick reference and primer on package design, and the principles that make design projects successful. Highly visual and appealing to beginning designers, students, and working designers as a resource. The content helps to establish the rules and guides designers in knowing when and where to bend them. Visual examples demonstrate each principle so readers can see the principle at work in applied design.