Code: 13256325

Supere el no

Name: Supere el no
Brand: Ediciones Gestión 2000, S.A.
SKU: 13256325
Price: 23.13 EUR
Availability: BackOrder
Author: William Ury
ISBN: 9788498751925

by William Ury, Adriana de Hassan

Language: Spanish
Binding: Paperback
Number of pages: 184
Publisher: Ediciones Gestión 2000, S.A., 2012
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Book synopsis

William Ury nos ense?a a superar el NO. El método de este gurú de lanegociación no se basa en vencer a tus oponentes por la vía de laargumentación y de la fuerza, sino en ganártelos, invitándolos areflexionar para que rectifiquen su postura y se acerquen a tusplanteamientos.De este modo conseguirás salirte con la tuya, llevarteel gato al agua y que, además, tu adversario crea que, en realidad,quien ha salido más beneficiado es él.En Supere el no encontrarástambién técnicas de éxito probado para minimizar las rivalidadescuando la negociación se torna discusión, y hallarás solucionescreativas para satisfacer las necesidades de ambas partes.Tras lalectura de Supere el no, tus negociaciones nunca volverán aenquistarse y, sobre todo, nunca te irás con menos de lo quepretendías conseguir.