Code: 18197945
Visitor Experience Design
by Jun Gao, Jianyu Ma
Tourism, hospitality and event managers seek to provide WOW experiences to their visitors through better design and management. This book encourages the discussion of different facets of experience design such as emotions, attenti ... more
- Language:
English - Binding: Hardback
- Number of pages: 284
Publisher: CABI Publishing, 2017
- More about this
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Book synopsis
Tourism, hospitality and event managers seek to provide WOW experiences to their visitors through better design and management. This book encourages the discussion of different facets of experience design such as emotions, attentions, sensations, learning, the process of co-creation and experiential stimuli design.
Book details
Book category Books in English Economics, finance, business & management Industry & industrial studies Service industries
137.90 €
- Full title: Visitor Experience Design
- Author: Jun Gao, Jianyu Ma
- Language: English
- Binding: Hardback
- Number of pages: 284
- EAN: 9781786391896
- ISBN: 9781786391896
- ID: 18197945
- Publisher: CABI Publishing
- Weight: 880 g
- Dimensions: 179 × 251 × 27 mm
- Date of publishing: 18. August 2017
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