Kod: 04365584
Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions
Autor Ylva French
Visitors to museums, galleries, heritage sites and other not for profit attractions receive their information in changing ways. Communications channels are shifting and developing all the time, presenting new challenges to cultura ... więcej
- Język:
Angielski - Oprawa: Miękka
- Liczba stron: 384
Wydawca: Taylor & Francis Ltd, 2011
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Opis
Visitors to museums, galleries, heritage sites and other not for profit attractions receive their information in changing ways. Communications channels are shifting and developing all the time, presenting new challenges to cultural PR and Marketing team
Szczegóły książki
Kategoria Książki po angielsku Economics, finance, business & management Business & management Sales & marketing
78.46 €
- Pełny tytuł: Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions
- Autor: Ylva French
- Język: Angielski
- Oprawa: Miękka
- Liczba stron: 384
- EAN: 9780415610469
- ISBN: 041561046X
- ID: 04365584
- Wydawca: Taylor & Francis Ltd
- Waga: 748 g
- Wymiary: 245 × 172 × 19 mm
- Data wydania: 02. June 2011
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