Identifying, Measuring, and Valuing Knowledge-Based Intangible Assets / Najlacnejšie knihy
Identifying, Measuring, and Valuing Knowledge-Based Intangible Assets

Code: 08792977

Identifying, Measuring, and Valuing Knowledge-Based Intangible Assets

by Gerardo Arregui-Ayastuy, Arturo Rodriguez-Castellanos, Belen Vallejo-Alonso

The main scope of the book is to highlight the importance of intangible resources in business management, evidenced in their measurement and financial valuation, and the need for a strategic analysis that enables them to be identi ... more

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Book synopsis

The main scope of the book is to highlight the importance of intangible resources in business management, evidenced in their measurement and financial valuation, and the need for a strategic analysis that enables them to be identified and then assessed--Provided by publisher.

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Book category Books in English Economics, finance, business & management Business & management Management & management techniques

190.26 €

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