Strategic Marketing Management / Najlacnejšie knihy
Strategic Marketing Management

Code: 18638252

Strategic Marketing Management

by ALEXANDER CHERNEV

Strategic Marketing Management (9th Edition) outlines the essentials of marketing theory and offers a structured approach to identifying, understanding, and solving marketing problems. This book presents a comprehensive framework ... more

84.19 €


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Book synopsis

Strategic Marketing Management (9th Edition) outlines the essentials of marketing theory and offers a structured approach to identifying, understanding, and solving marketing problems. This book presents a comprehensive framework for developing

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Book category Books in English Economics, finance, business & management Business & management Management & management techniques

84.19 €

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